by Melanie | Jan 16, 2016 | Video Production
The video thumbnail is probably the most under optimised feature of video, yet it yields the best click-through rates. What is a video thumbnail? It’s the ‘front page’ or the ‘book cover’ of your video. It’ often the beginning frame...
by Melanie | Jan 1, 2016 | Video Production
Many businesses have employed video content for their website, but seem to get stuck on what else to include once they have created and promoted their sales video. The mantra for becoming an authority in on the net is: “the more video content the better”...
by Melanie | Nov 23, 2015 | Video Production
When making your own web video, it’s important to make sure the beginning of your clip has a great intro Most web visitors make snap judgments on both websites and videos when browsing from site to site. This means you only have a small window of time to...
by Melanie | Feb 3, 2015 | Video Production
Shooting your own web video if you are an introvert When most people think of a TV presenter, they think of someone who is beautiful and extroverted. It is often thought that if you don’t fit those qualities then you can’t be a presenter. Well, first of all, this is...
by Melanie | Jan 30, 2015 | Video Production
Over the last few weeks in my posts, I have given you the essential videos you need to create for your business website and the exact tools to create them. When broken down into little chunks, none of it sounded too difficult, right? Your two main roadblocks are going...
by Melanie | Jan 28, 2015 | Video Production
Next is lighting. You don’t need to stress out about this… There is no magical science to it and you can get away with household lamps if you can’t afford proper video lighting If you do plan on making a number of videos you can purchase an LED video light that...
